The livestock monitoring market is poised for significant growth, projected to reach $3.6 billion by 2030, with a compound annual growth rate (CAGR) of 12.1% from 2024 to 2030, according to a recent publication by Meticulous Research®. The increasing adoption of livestock monitoring systems for early disease detection and the expanding number of dairy, poultry, and swine farms are key factors driving market growth. Moreover, the integration of IoT and AI in livestock monitoring is opening new opportunities for further expansion. However, high costs associated with these solutions and limited awareness of advanced technologies among farmers could hinder market growth.
The livestock monitoring market is categorized based on offering, animal type, deployment mode, application, and technology. This market study also examines leading competitors and provides insights into regional and country-level trends.
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Segmentation by Offering
The market is divided into hardware, software, and services. The software segment is expected to dominate the global livestock monitoring market in 2024, driven by the increasing volume of data generated by sensors, RFID tags, neck collars, and surveillance cameras. This data helps track the health of livestock, manage herds in remote areas, customize feeding, and reduce livestock theft through real-time monitoring.
Segmentation by Animal Type
By animal type, the market is divided into cattle, poultry, swine, equine, and other animals. The cattle segment is expected to account for the largest market share in 2024, largely due to the rising global consumption of dairy products. According to the OECD, per capita consumption of fresh dairy products is projected to increase by 1% annually over the next decade. Additionally, the demand for high-quality dairy products and the prevention of disease transmission are key drivers of this segment. However, the poultry segment is expected to register the highest CAGR during the forecast period.
Segmentation by Deployment Mode
Deployment modes for livestock monitoring systems include on-premise and cloud-based solutions. In 2024, on-premise solutions are expected to hold the largest market share, driven by preferences for secure, on-site devices among large enterprises and concerns over data security in cloud deployments. On-premise solutions also benefit from the availability of IT infrastructure and trained personnel. However, cloud-based solutions are projected to experience the highest CAGR during the forecast period, due to their scalability and ease of access.
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Segmentation by Application
Applications in the livestock monitoring market include milk harvesting, breeding management, feeding management, animal health monitoring, heat stress detection, behavior monitoring, and more. The feeding management segment is anticipated to hold the largest share in 2024, reflecting the need for continuous access to food and water, along with clean living conditions for animals. Proper feeding and manure management are essential for maintaining animal health, reducing disease, and promoting overall well-being. The milk harvesting segment, however, is expected to grow at the highest CAGR during the forecast period.
Segmentation by Technology
The market is also segmented by technology, including IoT, artificial intelligence (AI), big data analytics, GPS, and others. IoT technology is projected to lead the market in 2024, driven by the increasing need for real-time monitoring of livestock health and well-being. IoT solutions enable farmers to detect illness early, monitor grazing patterns, and collect historical data to optimize breeding practices. The IoT segment is also expected to record the highest CAGR over the forecast period.
Regional Insights
Geographically, the livestock monitoring market is segmented into North America, Asia-Pacific, Europe, Latin America, and the Middle East & Africa. North America is expected to dominate the market in 2024, largely due to the region’s high consumption of meat. The Organization for Economic Cooperation and Development (OECD) estimates that meat consumption in North America will reach 48,602 kilotons carcass weight equivalent (kt cwe) by 2030, with the U.S. accounting for the majority. The U.S. is also the world’s largest producer of broiler chicken meat, producing 20.4 million metric tons in 2021. The rising prevalence of zoonotic diseases is further driving demand for livestock monitoring technology in the region. Meanwhile, the Asia-Pacific region is expected to register the highest CAGR during the forecast period.
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Key Players
Prominent players in the livestock monitoring market include GEA Group Aktiengesellschaft (Germany), Afimilk Ltd. (Israel), DeLaval (Sweden), Sensaphone (U.S.), BouMatic (U.S.), DAIRYMASTER (Ireland), Lely (Netherlands), Fancom BV (Netherlands), Fullwood JOZ Ltd (U.K.), Communications Group Lethbridge (Canada), Merck & Co., Inc. (U.S.), HID Global Corporation (U.S.), Hokofarm Group (Netherlands), Nedap Livestock Management (Netherlands), ENGS Systems (Israel), CowManager B.V. (Netherlands), HerdInsights (Ireland), and Zoetis Inc. (U.S.).
This robust competition, combined with advancements in technology and rising demand for efficient livestock management, is expected to shape the future of the livestock monitoring market.
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